China Mobile Gaming Market and Future Forecast to 2026

Overview

Executive Summary 

Scope of the Study
The following synopsis is based on the report "China Mobile Gaming Market and Future Forecast to 2026" published by Makreo Research and Consulting. The report delves deeply into various parameters such as market size, segmentation, value chain analysis, and industry cause and effect analysis. The study includes market dynamics that provide an understanding of factors responsible for any change in the market including opportunities, driving forces, major challenges impeding growth, and an analysis of future opportunities that may help the reader to capitalise on untapped business potential in the specific geography.

Market Overview
China video gaming industry is the world's largest in terms of revenue and gamers. The dominance of national projects is a fundamental element of the sector. In China, projects that are made locally earn the most. China's mobile gaming sector has surged since the early 2010s. The proliferation of smartphones across the mainland has led to more people using their personal gadgets for daily entertainment, comparable to the rapid rise in mobile payment apps. Aside from their ease and accessibility, several modern smartphones are now more powerful than the average video game console and offer significantly more functionality, establishing them as a viable alternative to more traditional gaming equipment.
The Chinese Mobile Game Market has witnessed tremendous growth over the past years. In 2021, the China mobile gaming market grew by 8% reaching Yuan ~ billion and it is expected to cross USD 450 billion by 2026. China's gaming market is dominated by mobile games, which account for more than ~% of total revenue of gaming industry. 
China Economy Performance: During the first half of 2021, Chinese economy increased by 12.7% following a strong rebound in the first half of 2021. China's economic activity slowed dramatically in the second half of this year. 
COVID-19 Impact: Due to the virus outbreak, the mobile game industry has witnessed a stock increase in most circumstances, essentially all over the world. With various nations on lockdown to alleviate the infection's spread, millions have gone to their tablets and cell phones to keep their psyches dynamic and engage themselves. China's stay-at-home initiatives, which started in January 2020, had seen Chinese people investing 30% more time in their cell phones day to day contrasted with the everyday normal in 2019. As occupants in lockdown investigated better approaches to socialize and draw in with one another, online entertainment and video real time applications saw a surge in prominence because of more prominent utilization.

Market Segmentation
By Gamers: The explosion of low-cost smartphones replaced the void, influencing a generation of gamers. In 2021, the number of mobile gamers in China remained steady and it reached to ~ million. In coming years, the number of gamers in China is expected to grow, but the growth is expected to be at a slow pace due to implication of stringent regulations.
By Player Type: China mobile game industry is dominated by domestic games accounting for more than 50% of the market share in 2020. In China, the gaming regulatory climate changes on a nearly regular basis. For this reason, international rivals entering the market without an experienced China-based advisor or partner who is up to date on the current legislation and regulatory requirements are finding it increasingly difficult to enter Chinese mobile gaming market.
By Game Type: Across the world Chinese developed mobile games are gaining traction especially in US and Europe. During the first half of 2021, around 220 of the top 1,000 games bought or downloaded were developed by Chinese game developers, this increased by 6% from the same period of 2020, and it puts Chinese game makers ahead of American companies for the first time.
By Gender: China has more gamers than any other country, with one-third of them using their mobile phones to play. Female-oriented gaming's evolution from a niche interest to a popular segment is one of the major trends that industry participants can no longer overlook. In China, Women are becoming increasingly interested in mobile gaming in China. By 2020, China had more than 300 million female gamers, major of them preferred mobile games. Professional female players, however, are still infrequent.

Companies covered in the China Mobile Gaming Market Report: - Tencent - NetEase - 37 interactive - Huewei - Bilibili - Mihoyo - Baidu